Our story

The best swimwear brands, handpicked & inspired by girls for girls


What better way to unwind and connect as a family and with friends than being at the beach and outdoors. No matter whether you are 3 or 16, playing in the sand and the waves has something for everyone. And who doesn’t like the warm glow of the sun on your skin from a day outdoors.

My three daughters share that passion with me. They are growing up really fast and I’m always looking for new swimwear. Swimwear isn’t just an afterthought in our house – it’s a fashion statement, a fashion adventure. And you need more than one swimming costume for different occasions too. Given their ages, my girls are often looking for different styles. The little one wants fishes or butterflies. The middle one wants frills or beads. The older one simply wants to look cool and beautiful all at the same time. It’s really hard to find ranges of swimwear and beach accessories that meet all their needs in one place. Time is precious (I’d rather be in the waves!) and that’s why I created this online marketplace for girls from 3 to 16, selling all the best quality and coolest swimwear brands and beach accessories in one place.

Seastar Swimwear was founded from a passionate love of the beach and the outdoors. I hope you’ll share it with me.

Anne-Marie Botha

Founder of Seastar Swimwear

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